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Amigos Library Marketing and Communications Conference - November 3-4

07/20/2015 2:29 PM | Jane Scott (Administrator)

Library Marketing and Communications Conference

Nov 3–4, 2015

Crowne Plaza Dallas Near Galleria–Addison, TX

  • Organized by the Library Marketing and Communications Group
  • Sponsored by Amigos Library Services

*Registration:   $275 - Early Bird before July 31st

                           $299 - Regular Registration

* This conference is subject to cancellation if they do not meet their minimum number of attendees. Please do not book, make, or pay for any transportation reservations until after August 1, 2015.

About the Conference

This conference is designed for library employees of any level who are involved in marketing, communication, public relations, social media, and outreach in academic, public, and special libraries. The sessions will explore issues that are important for this niche of library work, and the conference will include time for attendees to network and to discuss mutual challenges.

This new event is an outgrowth of four previous meetings. Kieserman Media began the Association of Library Communications and Outreach Professionals (ALCOP) and ran conferences of the same name near Philadelphia in 2011 and 2012. That group ran the same basic show, renamed the Library Communications Conference (LCC), near Philly in 2013 and in New Jersey in 2014. When its leader, Bob Kieserman, decided to stop organizing the conferences, a group of former attendees decided to reboot and relaunch them.

Those of us in the budding Library Marketing and Communications (LMC) group believe that library workers deserve a small event that’s geared specifically toward the necessary work of marketing communication (MarCom), which includes public relations, social media, branding, and related topics. We feel that, if more library employees improved these skills, then all types of libraries would be in better positions to have their messages heard and to have their services well-used and appreciated.

The Program Committee of the Library Marketing and Communications Conference (LMCC) is interested in receiving proposals for presentations that apply the latest trends, best practices, and research in the field while providing practical tips that can be immediately applied to any library’s communication and marketing program.

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